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Today's real estate market is very challenging.  Mark Zilbert and his team of real estate professionals have proven to be one of today's most effective realtors for selling condos and homes in Miami, South Beach and north Miami Beaches.

HOW TO SELL YOUR CONDO IN TODAY'S REAL ESTATE MARKET

Like it or not, real estate market prices are down.  Buyers are hunting for deals on condos and homes around Miami and South Beach, and they tend to ignore properties that are listed at unrealistic prices.  However, it's not all doom-and-gloom.  Properties are, indeed, continuing to sell, and, in many cases, at high prices.  The condo building you live in and the type and condition of your unit will play a big part in understanding if you need to price your property at a discount or at a higher-than-average price.  Our first task with a sellers is to help them figure out a realistic selling price for their condo, based on today's real estate market.

Our Approach:  Team Zilbert presents a comprehensive market analysis to each of our sellers.  We look at a number of factors that could support a quick sale and an optimal selling price.  We will help you find a target price that could result in a sale in 30-60 days, or if you have more time, a price that could result in a sale in 3-6 months.  This gives a seller two different selling strategies, each one meeting a different objective of the seller. 

TODAY'S BUYERS ARE BARGAIN HUNTERS

Buyers today are hunting for bargains.  It doesn't matter whether or not they are buying a small studio apartment or a massive luxury condo on the beach, buyers want a deal.  Many are convinced that real estate market prices SHOULD be discounted by as much as 50%, and that is how they approach many listed condos and homes in Miami.  The market price is determined by how much other (recent) buyers have been willing to pay for similar properties.  We've have certainly seen some prices go down, but we have also seen others go up.  When we meet a buyer who is considering purchasing one of our sellers' properties, we work with them to help them understand the proper real estate market in Miami and Miami Beach's varies communities.  This normally means guiding them out of the "bargain mindset", and helping them understand the proper value of the properties that we are selling.

We are committed to helping our sellers reach buyers who understand today's real estate market.  Strong currencies in Europe and Canada have helped to maintain a healthy flow of real estate transactions, and we can attribute higher market values to many of these buyers.  We also try to help buyers make appropriate offers on properties that we are selling on behalf of our customers, and we do this by educating them on the market.  But, our first job is to get your condo or home to the market.

THE TEAM ZILBERT PLAN

Team Zilbert has revolutionized the way that condos are sold.  Today's real estate market depends heavily on the Internet, yet the old-fashioned rituals of business relationships and one-on-one customer services are equally-important.  Brown Harris Stevens's customers who want to sell their condos and homes find that the Team Zilbert Program is one of the most-effective ways to get to market.

Our team-approach to condo sales ensures us to be available to buyers and other brokers 24 hours a day.  We do this via:

• 24/7 phone coverage

• 24/7 e-mail coverage

• A sophisticated on-call system that ensures that a professional from our team is accessible at all times

• Technology Prowess.  Every member of our team is equipped with state-of-the-art business technologies including Blackberry or PDA devices, web-based management of documents and marketing materials and an elaborate customer relationship management suite of tools

Our comprehensive sales and marketing program will ensure that your condo is given the maximum amount of exposure. Our marketing program includes:

• Extensive photography of the property, including a panoramic virtual tour of the property and common areas
• Inclusion in the MLS (multiple listing service), where tens and thousands of Realtors� and brokers have access to the property listings. Zilbert’s MLS listings maximize the use of photos and virtual tours.
• Regular communication with the national and international (Europe, Canada, South America) press, via press contacts, press releases and other methods whereby journalists learn of our properties for sale.
• Extensive visibility to a global community of buyers through the Internet, including featured and prominent placement on www.zilbert.com, www.CondoSuperCenter.com, www.realtor.com and a host of other high-traffic websites.  Your condo's details are propagated to hundreds of other websites around the world, by a sharing system that we participate in.
• High-ranking visibility in Google, Yahoo, MSN, AOL and other search engines, subject to each search engine’s ranking criteria
• Full-color, online brochures for your property, available for download in PDF format and available thorough our website
• Weekly visibility in the MIAMI HERALD as part of Brown Harris Stevens’s full page advertising. Your condo may appear in the Miami Herald each Sunday until sold. All ads will contain photography of the property as well as property details and price.
• Ongoing inclusion in other print media such as Ocean Drive, duPont Registry, Wall Street Journal and others as determined necessary.
• Continual e-mail marketing to our worldwide customer base, which includes regular e-mail blasts to hundreds of thousands of customers from around the world
• Regular broker e-mail updates, reaching thousands of brokers both locally and from around the world

TEAM ZILBERT - YOUR BEST-CHOICE OF LISTING AGENT - HERE'S WHY

Our REALTORS� specialize almost-exclusively in Miami and Miami Beach luxury condos and homes. There are many reasons why we are successful:

1. We have a strong Internet presence in the Miami area. Buyers are most-likely to use the Internet when looking for properties, and our website is one of Miami’s most popular. So, we get a lot of buyer traffic.

2. We have access to hundreds of thousands of buyers and brokers via our e-mail lists, personal networks and other tools. We are also regularly interviewed and have been featured on national news television (ABC, CBS, NBC) and in national newspapers (Wall St Journal, USA Today) as Miami real estate experts.  This generates a lot of business for us (buyers making inquiries).

3. We make ourselves available any time, any day, including weekends and holidays. This way, we never miss a buyer inquiry. We are also generally able to respond to last-minute requests to show our listed properties. There is no “snooze and lose” in our firm!

4. We respond to buyers fast. We try to always return phone calls and e-mails in 30 minutes or less, and we do this 24 hours a day.

5. We spend a lot of time reaching out to other brokers, looking for their buyer contacts. This way, we maximize our reach. We realize that working with other brokers is very important, and we have relationships with most top-producing brokers in Miami.

6. We have a stunning track record for selling properties. Almost every condo we have taken to market has sold, and that is something that we are very proud of. Many of our sales have occurred within 6 months of listing the property, and some have sold in a matter of weeks.

7. Unlike most individual realtors, we work within a team structure. This means that you will have a primary REALTOR� as your point of contact. Each realtor has a number of back-up realtors, and this ensures that we can always find time to show our listed properties to buyers and/or their brokers. So, whenever someone calls to see your property, we will have someone to show the property. Not many other realtors can make this claim.

8. We invest heavily in advertising. We are seen in Ocean Drive, Miami Herald and other publications on a regular basis.

9. We are smart business people. We follow our deals through their completion, ensuring the highest level of professionalism and eliminating any obstacles that could cause a deal to fall apart.

10. We see ourselves as your business partner, and we treat your property as if it was our own. We stay committed and loyal to you.

WOULD YOU LIKE TO SPEAK TO US ABOUT SELLING YOUR CONDO OR HOME?
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